The Fishing Themed Advertisement: Paul Jones Whiskey (1954)

This episode of the Fishing Themed Advertisement is posted in honor of Jim Schottenham, doyen of all-things sidemount. It's a 1954 Paul Jones blended whiskey ad featuring a sidemount birdcage reel. It's the only ad I recall seeing that has such a reel in it, and it certainly looks like a Billinghurst Follett. Whomever did the ad certainly had access to some awesome tackle, as I'm sure Jim would agree!



-- Dr. Todd